What this course is being designed for.
Proposed time-bound masterclass for reviewing and improving a focused shopping journey.
Proposed learning outcomes
- Audit a sample buying journey for uncertainty
- Rewrite product information and cost disclosures
- Prototype basket, checkout, and post-order messages
- Present a prioritized improvement and measurement plan
Planned curriculum
These modules are proposed. Teaching material, fees and dates will be confirmed before the course becomes available.
01
Proposed module
PlannedAudit a sample buying journey for uncertainty
02
Proposed module
PlannedRewrite product information and cost disclosures
03
Proposed module
PlannedPrototype basket, checkout, and post-order messages
04
Proposed module
PlannedPresent a prioritized improvement and measurement plan
A clear starting point.
- Review the confirmed course requirements before enrolment.
Class access window
Start date to be announced — End date to be announced
Learning, with support.
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